GE Lighting tapped CEI and Digital Illusions to re-define the holographic experience. CEI and DI worked together to develop a gestural system using the x-box Kinect system to be able to choose and rotate GE products virtually in holographic space. Attendees could watch a holographic fly thru experience of lighting and then when they wanted, enter the world of gestural technology and choose the lighting fixture of their choice. By just moving their bodies, they could literally investigate all aspects of the fixture they choose. This is the first time that kinect has been used with holograms and was a huge hit! Please contact us if you would like to experience the gestural world at our demo studio or talk about using this system for your own products!